For usability specialists who work in the mobile industry, “How to design usable mobile applications and interactive voice response systems” is a 1-day workshop that shows delegates how to develop customer-centred user interfaces. Unlike generic usability courses, this seminar focuses exclusively on mobile technologies, demonstrating good and bad examples of mobile interfaces.
What persuades a customer to pay money for a mobile data service? Surveys show that ease of use is customers' most important buying criteria, exceeding even value for money. But designing a simple user interface for a mobile phone is surprisingly difficult. Screens are small, buttons are packed close together and people use mobile phones for peripatetic tasks where speed of use is critical. This is very different from desktop software and web sites, and applying design principles from these domains can lead to failure. Similarly, designing a usable interactive voice response (IVR) system is very different from designing a visual interface. During this course, delegates engage in practical hands-on activities to help them discover the practitioner secrets behind the design of usable mobile applications. This seminar is led by Dr. David Travis who has over 20 years experience in the field of user centred design.
This is a one-day seminar.
This course is for you if you are actively involved in the design of applications or IVRs for mobile phones and you want to make sure that users can find and use applications quickly and easily. The course will be valuable for business analysts who want quick and effective tools to communicate user requirements and for designers who want to learn methods for evaluating their designs. Marketing managers will benefit by learning about the business and brand benefits of a usability focus. Delegates do not need a background in usability to benefit from this course.
We bring this course to you and run it for a fixed fee no matter where you are. Prices from £150/delegate + VAT (assuming 12 delegates).
To book an in-house seminar, phone us on 020 7917 9535, e-mail us at or use the fax back form in our brochure.
If you want us to run this seminar as a public course, just click on the button below. Once we get 8 like-minded individuals we'll organise a public course and let you know.
We can customise this seminar by taking a mobile or IVR development within your company and relating the course to it. The seminar then provides a "usability hot-house" for the new development.
On completion of a public seminar, if you don't think that the training will help you do your job better, we will refund your registration fee in full.
2008 Course Brochure, describing all our usability training seminars (pdf format, 796 Kb).
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