Brighten up your office and help spread the word with one of our World Usability Day quotation posters. Or print a couple on postcard-sized photo paper and send them to manufacturers of hard-to-use products with your own witty aphorism on the back.
![Design is not just what it looks like and feels like. Design is how it works.](../images/Poster1_thumb.jpg)
![Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that's creativity.](../images/Poster2_thumb.jpg)
![don't make me think.](../images/Poster3_thumb.jpg)
![A designer knows that he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.](../images/Poster4_thumb.jpg)
![Very often, people confuse simple with simplistic. The nuance is lost on most.](../images/Poster5_thumb.jpg)
![A bad web site is like a grumpy salesperson.](../images/Poster6_thumb.jpg)
![I have a lot of trouble with your remote controls. Too many arrows.](../images/Poster7_thumb.jpg)
![A mobile phone needs a manual in the way that a teacup doesn't.](../images/Poster8_thumb.jpg)
![Bad web navigation is like a roach motel... Users go in but they can't get out.](../images/Poster9_thumb.jpg)
About the author
![David Travis](../images/dt.jpg)
Dr. David Travis (@userfocus) has been carrying out ethnographic field research and running product usability tests since 1989. He has published three books on user experience including Think Like a UX Researcher. If you like his articles, you might enjoy his free online user experience course.
![](../images/calendar-thumb.gif)
Foundation Certificate in UX
Gain hands-on practice in all the key areas of UX while you prepare for the BCS Foundation Certificate in User Experience. More details
![](../images/books-thumb.gif)
If you liked this, try
These crosswords feature words and concepts in usability. Use them in your training courses or to raise awareness of usability in your team. Usability crosswords.
User Experience Articles & Videos
Our most recent videos
Our most recent articles
- Dec 2: Usability task scenarios: The beating heart of a usability test
- Nov 4: Common traps in user needs research and how to avoid them
- Oct 7: Transitioning from academic research to UX research
- Sep 2: The minimalist field researcher: What's in my bag?
- Aug 5: The future of UX research is automated, and that's a problem
Filter articles by keyword
- accessibility •
- axure •
- benefits •
- careers •
- case study •
- css •
- discount usability •
- ecommerce •
- ethnography •
- expert review •
- fitts law •
- focus groups •
- forms •
- guidelines •
- heuristic evaluation •
- ia •
- iso 9241 •
- iterative design •
- layout •
- legal •
- metrics •
- mobile •
- moderating •
- morae •
- navigation •
- personas •
- prototyping •
- questionnaires •
- quotations •
- roi •
- selling usability •
- standards •
- strategy •
- style guide •
- survey design •
- task scenarios •
- templates •
- tools •
- usability testing •
- user manual